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Recent Posts
- Every disease has its queuer
- Australia’s best doctor comes in from the bush
- Tiwi GP – I can run, but can’t hide
- Coleman’s guide to poisoning and the dark arts
- Bad Habits
- Avoiding doctors like the plague
- Podcast 14: Alcohol-related harm in general practice
- Managing diabetes is not all about expensive medication
- My perfect medical statistics day
- GP Sceptics podcast 13: Nurses’ conflicts-of-interest
- A textbook case walked into the room
- Vitamins: mostly harmless, mostly profitable
- Post-truth therapy: alternative medicine with alternative facts
- Drug seeker basted me like a turkey
- 48-second GP consultations
- ‘Junior’ doctors: what’s in a label?
- GP Sceptics podcast 12: Doctors’ resilience
- GP Sceptics podcast 11: Medically Unexplained Symptoms
- How to measure med student empathy
- The Fed endures, and so must we
- Tamiflu: an expensive lesson in panic stockpiling
- GP Sceptics podcast 10: GPs at the Deep End
- Pain clinics: how did such a fresh idea turn sour?
- Not just a GP – I’m your specialist in uncertainty
- GP Sceptics podcast 9: The Environment
- Let’s celebrate the bolt-cutter surgeon
- Greater transparency on specialist fees: a no-brainer
- Four Corners Big Vitamins exposé: cuts both ways
- Five reasons why I’d still encourage my child to do medicine
- GP Sceptics podcast 8: Marketing
- Google Health Cards: the first test drive
- GP sceptics podcast 7: EBM Hijacked!
- Does the weather affect our joints?
- GP Sceptics podcast 6: Obesity – Christmas edition
- Anne Deveson, who destigmatised schizophrenia
- Why ‘medicine for the rich’ is sometimes inevitable
- GP Sceptics podcast 5: Lyme disease…don’t get sold a lemon
- GP Sceptics podcast 4: Addiction
- Homeopathy: US mandates ‘No evidence’ labels
- With Obamacare gone, how will Trumpcare affect US health?
Tag Archives: advertising
Four Corners Big Vitamins exposé: cuts both ways
One ABC report examines ‘Big Vitamins’ marketing techniques, as another exposes Big Pharma. Same coin. Both sides need exposing. Continue reading
Posted in medical writing
Tagged #FOAMed, advertising, marketing, Medical Observer, pharmaceutical, pharmacy, transparency, vitamins
7 Comments
Today Tonight: product promotion dressed as health news
Last Friday on the Seven Network’s Today Tonight (TT), an episode on arthritis featured respected GP Dr Robert Menz, who gave a very solid interview – warning about the over-use of opioid medications, and promoting exercise and weight loss. Dr … Continue reading
Posted in Naked Doctor
Tagged advertising, evidence, naked doctor, overtreatment, pharmaceutical, RACGP, TGA, Today Tonight, transparency
13 Comments
Irritating my whole profession
Recently I have found myself becoming more pugilistic and less pusillanimous. Or, to use fewer ‘pu’ words, more disputative and less tentative. Simpler still – and with apologies to women and rats – more man and less mouse. Not for … Continue reading
Media coverage for ‘No Advertising Please’
In the month since first appearing on the 7.30 Report, the No Advertising Please campaign has gained substantial media interest, reaching the shores of the US and UK. (Updates 6 Nov in red) Below are links to all the TV, radio, print and video … Continue reading
No Advertising Please campaign
Tonight the ABC’s 7.30 report will feature an idea I dreamt up six months ago, called ‘No Advertising Please’. Twenty five enthusiastic doctors and health advocates from around Australia have put together a campaign we are proud of. As readers of … Continue reading
Posted in Uncategorized
Tagged advertising, EBM, evidence, General practice, NAP, pharmaceuticals
2 Comments